The details, clearly.
Privacy Policy
Last updated: November 12, 2026
This policy explains how App Pulse Group LLC (“we,” “us,” or “our”) collects, uses and shares information when you use the Class Rivals mobile game, this website and our support email (the “Services”).
The short version
- There are no accounts. We never ask for your email address, phone number or a password.
- We store the first name you choose, your graduation year and your play history so the game works.
- The game is free because it shows ads from Google AdMob. Google collects information from your device to do that.
- Reminders are off until you turn them on, and we send at most two a day.
- You can erase your data in the app at any time: Profile, then “Delete my data”.
1. Information we collect
- What you tell us when you start: a first name and, if you choose, a last initial (together, the name other players see), the year you graduated high school, your school colors and the time you’d like a reminder.
- An identifier the app creates for your install. There are no accounts: we do not ask for an email address, phone number or password.
- Your play: the rounds you play, your answers and scores, streaks, Hall Passes, the Homerooms you create or join and their names, the preset cheers you send, and the invites you create and who joined from them.
- Device and app details: your time zone and language setting, the app version, whether you use iPhone or Android, and, on iPhone, your answer to Apple’s tracking prompt.
- How you use the app: the screens you open, the buttons you tap, and when ads are requested, shown or closed, with the estimated revenue the ad reported. These events go to our own analytics database.
- How you found the app: on Android, the Google Play install referrer, which can include the ad campaign or link that led to your install. If you came from a friend’s invite link, the invite code.
- If you turn on reminders, a push notification token for your device.
- Technical request information that our servers and hosting providers process to deliver and protect the service, such as IP addresses.
- If you email us, your email address and whatever you choose to send.
We do not collect your email address (unless you write to us), phone number, contacts, photos, precise location, or payment details. The game has nothing to buy.
2. What other players can see
Members of a Homeroom you join see your display name (your first name and, if you gave one, your last initial), your class year, your scores and whether you have played today. Someone who opens an invite link you shared sees your first name and the name of the Homeroom you invited them to. Your score counts toward your class’s total, which other players see as a team score. Cheers are preset messages; there is no free-text chat.
3. How we use information
We use information to run the game (scores, streaks, weekly matchups, Homerooms and invites), to send the reminders you turn on, to show ads and measure how they perform, to understand how the game is used and improve it, to credit an invite to the player who sent it, to diagnose problems, to prevent cheating and abuse, to answer support requests and to meet legal obligations. Where the law requires a legal basis, we rely on performing our agreement with you, our legitimate interests in operating and improving a secure game, compliance with legal obligations, or your consent.
4. Device permissions
The app does not request camera, microphone, contacts, photo-library or location access. It asks for permission to send notifications only if you choose to turn reminders on, and on iPhone it shows Apple’s tracking prompt as described below.
5. Advertising
Class Rivals shows ads through Google AdMob: a full-screen ad between your last answer and your score, and an optional ad you can choose to watch for a hint. To serve and measure ads, Google’s software in the app collects information such as your device’s advertising identifier (where you allow it), your IP address and the approximate location it implies, device and app details, and how you interact with ads. Google and its advertising partners use this under their own policies; see how Google uses information from apps that use its services.
We do not ask about ads or tracking when you first open the app. After you finish your first class, the app shows Google’s consent form where the law requires one and, on iPhone, Apple’s “Allow tracking?” prompt. If you say no, you still see ads, but they are not personalized using your device’s advertising identifier.
You can change your mind at any time in your phone’s settings:
- iPhone: Settings, then Privacy & Security, then Tracking, and turn off Class Rivals.
- Android: Settings, then Google, then Ads (on some phones: Settings, then Privacy, then Ads), and delete or reset your advertising ID.
Builds from the app stores may also send a short list of events (such as opening the app, viewing a screen and your answer to the tracking prompt) to Google Analytics for Firebase, tied to the app’s install identifier, so that we can measure which of our own ads bring people to the game.
This website has no advertising, no analytics scripts and sets no cookies.
6. Notifications
Reminders are off until you turn them on, either from the card shown after your first round or in Profile. If you turn them on, we store a notification token for your device and send reminders through Expo’s push service and Apple’s or Google’s notification services. We send at most two notifications a day and none after you finish that day’s classes. You can turn them off in Profile or in your phone’s settings.
7. Invite links
An invite link contains a short code and nothing else. Our servers use the code to know who sent the invite and which Homeroom it is for, so that a new player can be greeted by their friend’s name and the invite can be credited. The invite page on this website does not look the code up; it only hands the code to the app when you tap “Open in Class Rivals”. Invite links stop working after seven days.
8. How we share information
We share information with:
- Service providers that run the game for us: Amazon Web Services (hosting and databases), Snowflake (our analytics database) and Expo (delivering notifications and app updates).
- Google, for advertising through AdMob and for Google Analytics for Firebase, as described in section 5.
- Apple and Google, which deliver notifications and distribute the app.
- Other players, as described in section 2.
We may also disclose information when required by law, to protect rights and safety, or in connection with a merger, acquisition or transfer of assets.
We do not sell your information for money. Allowing an advertising partner to use your device’s advertising identifier for personalized ads may count as a “sale” or “sharing” under some US state privacy laws. You can opt out by declining the tracking prompt or by using the device settings in section 5.
9. Data retention
We keep your player record and play history for as long as you keep playing, so your streak, trophies and Homerooms keep working. When you use “Delete my data” in the app, your player record is removed from our game database along with everything attached to it: your name, class year, play history, streak, Homeroom memberships, invites and notification token. Your class’s past daily totals stay, because they are team scores that do not identify you. Limited records may be kept where needed for security, to resolve disputes or to meet legal obligations, and backup copies are removed as backups expire.
Usage records in our analytics database are tied to the app’s install identifier and are not removed automatically by “Delete my data”. Email us if you want those removed as well.
10. Your choices and deleting your data
The quickest way is in the app: open Profile, then “Your data”, then “Delete my data”. If you no longer have the app installed, email us. Because there are no accounts, tell us the name you played under, your class year and roughly when you last played so we can look for your record; we may not be able to find or verify it without the app. Do not send passwords or sensitive documents.
To request deletion of your Class Rivals data or to ask a privacy question, email privacy@apppulsegroup.com.
Deleting the app from your phone does not delete information held on our servers, and without the app we may not be able to match a request to your record. If you plan to stop playing, use “Delete my data” before you remove the app.
Depending on where you live, you may have the right to access, correct, delete or receive a copy of your personal information, to object to or restrict certain processing, and to withdraw consent. You may also complain to your local data protection authority. We will not treat you differently for exercising your rights.
11. Children
Class Rivals is written for adults looking back on their school days. It is not directed to children, and you must be at least 18 to play. We do not knowingly collect personal information from children under 13. If you believe a child has given us personal information, contact us and we will delete it.
12. Where information is processed
Your information is processed in the United States, and may be processed in other countries where our providers operate. Privacy laws there may differ from those where you live. Where required, we use appropriate safeguards for international transfers.
13. Security
We use reasonable technical and organizational measures to protect information, including encryption in transit. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
14. Other services
Links to the app stores and other websites take you to services run by others. Their privacy policies cover the information you give them.
15. Changes to this policy
We may update this policy as the game changes. We will revise the date above and give additional notice of material changes where the law requires it.
16. Contact
App Pulse Group LLC
Privacy: privacy@apppulsegroup.com
Support: info@apppulsegroup.com